Geely Auto Group_brand

Geely Auto Group

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Company Profile

Geely at a Glance

Geely Auto Group is a leading automobile manufacturer based in Hangzhou, China and was founded in 1997 as a subsidiary of Zhejiang Geely Holding Group. The group manages several leading brands including Geely Auto, Lynk & Co, Proton Cars, and Geometry.

The group employs more than 50,000 people, operates 12 plants, five global R&D centers in Hangzhou, Ningbo, Gothenburg, Coventry and Frankfurt. The Group also boasts five global design studios in Shanghai, Gothenburg, Barcelona, California and Coventry respectively with over 1000 members of staff in total. Geely Automobile Holdings, a subsidiary company owning the Geely Auto, Geometry, and 50% of Lynk & Co brands has been listed on the Hong Kong stock exchange since 2005.

In 2020, the brands under Geely Auto Group management sold over 1.43 million units, with Geely Auto retaining its position as the best-selling Chinese brand for four consecutive years, Lynk & Co setting a new sales record for six consecutive months, and a revitalized PROTON growing 8.8% in spite of a global pandemic.

World-class Research and Development

The group is committed to world-class research and development in the auto industry. It has established the Geely Automotive Research Institute in Hangzhou, the renowned China Euro Vehicle Technology (CEVT) in Gothenburg, and the world-leading Geely Research Institute in Hangzhou Bay, Ningbo to focus on development of vehicles, engines, transmission and vehicle bound electronics. Other facilities include Design Centres in Barcelona, Gothenburg, Coventry California and Shanghai.

Geely’s commitment to innovation and sustainability has led it to invest above the industry average in R&D and initiate green policies. The group’s dedication to innovative research has put it on the forefront of new energy, safety, automotive intelligence, and autonomous drive technologies. In regards to sustainability, Geely sees the switch to new energy vehicles as essential to environmental sustainability.

Manufacturing Facilities

Geely Auto Group has vehicle and powertrain manufacturing facilities all over China in places such as Taizhou, Ningbo, Xiangtan, Chengdu, Baoji, and Jinzhong. The company currently produces a full range of models including sedans, SUVs, Crossovers, and MPVs.

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