IVECO T-Way wins coveted Red Dot Award: Product Design 2022
April 18,2022
The tough exterior of the IVECO T-Way is combined with a cab interior centred on driver comfort and safety, featuring excellent ergonomics, integrated technology and advanced connectivity. The dashboard is designed around the needs of the professional driver with easy-to-reach controls and grouped in functional areas. The materials used and finishing are inspired by automotive standards and adapted for the off-road mission. Details such as the metallic frames on the steering wheel and infotainment area recall the styling treatment of the exterior design, creating a 360-degree IVECO T-Way experience.
Marco Armigliato, Head of Industrial Design, Iveco Group, stated: “We are very proud that the design of the IVECO T-Way has been selected for this prestigious award. It is a design with the high ambition to raise the standards of robustness, reliability, efficiency and driver-centricity, effectively combining function with style. This recognition comes on top of the coveted German Design Award for ‘Excellent Product Design’ bestowed by the German Design Council, further testifying to the IVECO T-Way’s success in making its high design ambition a success.”
The IVECO T-Way is the brand’s extra-heavy vehicle, a champion of performance, robustness and durability on difficult terrains, with above-standard load capacities. It is complemented by the IVECO X-WAY, the brand’s crossover vehicle, used for on-road transport and designed to tackle the last mile off road to reach the jobsite.
Source : chinaspv.com
Editor : Rosy
Views:3236
Tags: IVECO